Sugargram Partners with Al Jalila Foundation for Breast Cancer Awareness Month

Sugargram is partnering with one of the UAE’s leading breast cancer support groups – Brest Friends by the Al Jalila Foundation – to launch exclusive sleeve packaging dedicated to the cause, with 100% of the proceeds donated directly to the charity.

If you have ever wondered what makes the perfect gift that everyone will love – friends, family, thanking your child’s teacher, congratulating other mamas…or even for a cosy date night at home for yourselves?! It’s the Sugargram bite-size cupcake box. It’s just so exciting to either give or receive a box of these beautifully-packaged, colourful arrays of minature, two-bite cupcakes. But this October, this is the gift that keeps on giving…

Inspired by the iconic pink ribbon, Sugargram has created new cupcake and bonbon sleeves that capture the spirit of hope and solidarity, honouring every mother, father, sister, brother, wife, husband and friend in the fight against breast cancer. With each purchase of this special sleeve, Sugargram will donate all of the proceeds directly to the Al Jalila Foundation.

The mini cupcakes feature the delicious “Love Rosie” flavour – a delightful combination of Rose and Nutella, while the bonbon selection includes a twist on the viral Pistachio Kunafa chocolate. These limited-edition cupcake and bonbon sleeves will be available for orders via Deliveroo and Chatfood, only throughout the month of October.

About the Brest Friends Charity

Each year, the Brest Friends charity welcomes hundreds of organisations and members of the community to partake in curated events and activities across the UAE, with the aim to raise funds for its breast cancer program. This year, Sugargram is taking part in this mission to raise awareness about early detection and advance local breast cancer research with a sweet contribution.

With this initiative, customers can become part of the support network for breast cancer awareness, treatment and research, while still satisfying their cupcake cravings. It’s a sweet way to sprinkle hope, one bite at a time. 

Pinktober Bonbon Box (5 pcs) – AED 40 | Think Pink cupcake box (5 pcs) – AED 35

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